BRUCE LEE ON LASER-LIKE FOCUS

“The successful warrior is the average man, with laser-like focus.”

Bruce Lee

 

Bruce Lee understood that mental focus is the difference between being average and extraordinary.

Throughout his life, he spoke and wrote about the tremendous benefits of being able to reach the highest level of focus and concentration.

Lee is a classic demonstration of someone with high self-discipline and commitment to a cause to teach through martial arts.

He shows us that self-discipline is not a fruit of our endeavours & hard work but rather a powerful enabler for us to achieve our endeavours and goals.

Making time and space for self-discipline is the first step towards doing it.

Creating GOOD habits allow us to focus on what we want to achieve.

I want to help you create good lead generation habits for you and your business, even for your team.

The LEADGEN™ Inner Circle community are all entrepreneurs and marketers just like you, striving for Bruce Lee like focus and...

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TAKE THIS STEP

One of our Inner Circle member’s Susan Payton from The Business of Stories (big up!) shared a video just after New Year, which I loved and have recently gone back too.

It was by a normal guy who achieved extraordinary things by taking one step at a time.

He decoded how to create great art, win Wimbledon and break world records simply by taking a step at a time and keep on stepping.

I like the video, it’s a TED X and worth a look, here is the link:

 

https://youtu.be/TQMbvJNRpLE

 

The message is simple.

 

Break big tasks down into small steps.

 

For most growing a business quickly and systematically is a big task.

 

Nah

 

It’s a bloody monster of a task!

 

But, some of us crazy one’s have attacked this monster.

 

…and the first step to winning at this game is to nail lead generation.

 

Because if you have no leads you have no business.

 

So, to reliably know you have nailed that first step, you must...

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DON’T LEAD GEN LIKE A GYM

Many entrepreneurs and marketeers throw themselves into 2020 with renewed passion and focus.

 

I am delighted to say many of them have jumped into our community to develop their very own Lead Gen Habit.

 

But before they start, I always advise the following - and perhaps this advice is universal.

 

Here’s why: Lots of people treat this kind of resource like a gym – they become a member, they show up once or twice, but they fail to implement what the instructor says is relevant for them and fail to follow through.

 

What results do they get?

 

Zip!

 

The 30 Leads in 30 Days Challenge works the same: Browse all you want but start on DAY ONE and go for it.

 

Time block your Lead Gen Hour - its only 30 days!

 

Implement, get familiar, get good, then evergreen it, so it pays out leads forever.

 

A Lead Gen Automated Machine!

That's my goal for you.

 

Eternal Evergreen Leads – 4Ever!

 

How do you start?

 

Follow...

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Business Networking to Generate Leads = BNI?

As someone who spends his life looking at ever better ways to generate leads for my clients, sometimes you cannot bypass the ages old tactics.

 

#BNI is a global business networking community, which organise local weekly events for likeminded business people.

 

The stats are simple for me, I have given 163 referrals in the last 12 months (Leads in my world) and revived 83 referrals. 

 

...but what does that actually mean for me?

 

Quite simply in the last 12 months that means £84,643 of revenue received into my business from those referrals.

 

So ask yourself this...

 

What are you doing before 8.30am one day a week? 

 

#LeadGen 

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LEAD GEN FOOD FOR THOUGHT – BUSINESS CARDS

Every day we hand out a tiny brochure about our businesses without even realising it. Look at the stacks on your desk, the deck in your drawer or the stash in your wallet. Business cards, in all sizes, shapes and colours, are everywhere. And yet, while we all understand that a business card is a necessity, we often fail to see it as a marketing opportunity.

It's time to start seeing that little slip of paper for what it is: the best opportunity you have to market yourself or your business to a targeted and captive audience. After all, you chose to hand it to that person for a reason.

Below are my two best tips…

#1. PICTURE - Always include a photo of you! A logo is okay, but a picture is better because you want people to remember who you are, and a picture will definitely help with that. – Remember people buy people.

#2. CTA - A call to action (CTA) on your business card is so important, just like we’re taught to do on everything else we post and publish online....

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